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“Making the Case” is an annual AIGA competition which awards
honors to design case studies that demonstrate the value of design in a clear,
compelling and accessible way. Each year, a discerning and qualified jury identifies submissions that serve as an effective tool to explain design thinking to clients, students, peers and the public in general.
Case studies are effective tools in demonstrating the value of design since they are in a format that can be easily shared with and read by clients. Some firms develop case studies as a matter of course; others might collect the information but have not developed a structured or substantive way of presenting it. “Making the Case” shows not just what is made, but how designers think and how successful their work is. Examples of the best case studies submitted in 2011 are displayed below.
To increase participation and attendance, Figment, an annual art and cultural festival in New Yor...
Learn how IDEO collaborated with internet icon Lars Hinrichs, founder of XING, to create a company...
by Ziba Design
Ziba not only planned the 2010 IDSA annual conference—from concept and visual identity to publicity ...
by University of Tennessee, Knoxville, Team Living Light
The U.S. Department of Energy Solar Decathlon 2011 is an international
competition held on the N...
Imagehaus created a new brand for MadeSmart, an established home storage-product company with a goal...
After more than 80 years of operating as a single company, Motorola, Inc., decided to separate into ...
OpenIDEO.com is a web-based platform for innovation where creative
thinkers worldwide can design be...
by Grant Design Collaborative
By opening a retail space/design lab, Grant is making a direct connection with customers while also ...
MSLK created Watershed, an eco-art installation, to raise awareness of the effects of continued cons...
NEW YORK—November 15, 2011. How do we measure the success of design’s impact? And more importantly, how can designers be equipped
to describe the effectiveness of communication design? This year AIGA challenged designers to answer these questions by entering “Making the Case,” a
competition awarding honors to case studies that demonstrate the value of design in a clear, compelling and accessible way.
Section: About AIGA -
Competition, AIGA news
AIGA’s “Making the Case” competition awarded
honors to design case studies that demonstrated the value of design in a clear,
compelling and accessible way.
Section: Events and Competitions -
Each year a discerning group of jurors meets to review entries for “Making the Case,” identifying submissions that will serve as an effective tool to explain design thinking to clients, students, peers and the public in general.
AIGA’s national design competitions celebrate exemplary design and
demonstrate the power of design.
Section: Events and Competitions -
New York, NY—September 29, 2014. As the definition of
“design” continues to broaden, so too will the scope of AIGA’s biennial
design and business conference. Next month, leading
thinkers-practitioners-writers-educators will converge in New York City
at “Gain” to consider many facets of the design of business for the
New York—September 23, 2014. Next week, AIGA, the professional
association for design, opens “Dan Friedman: Radical Modernist”—a
vibrant and inspiring retrospective of a designer who pioneered New Wave
design while carving his own path from academia to corporate design,
experimental European commissions and AIDS activism in the East Village
art scene. This exhibition is organized and designed by AIGA Medalist
Chris Pullman and Laura Varrachi of LVCK Environmental Graphics with
support from Dan Friedman's brother Ken Friedman.
New York, NY—September 25, 2014. AIGA and Wacom announce the launch of “Rise & Shine,”
a new video series that goes behind the scenes of the diverse practices
of six up-and-coming communication designers. Viewers are invited to
travel across the United States with AIGA, the professional association
for design, and Wacom, the leading producer of intuitive design tools,
to visit a range of talented, emerging designers working today and find
out what fuels their creativity. The series offers a closer look at
everything from creative processes and big career breaks to the
techniques and technology they use to realize their visions.
NEW YORK—September 18, 2014. AIGA, Design Observer and Designers & Books today published results of the 2013 “50 Books/50 Covers” competition. A panel of jurors including Michael Bierut, partner at the New York design firm Pentagram; Jessica Helfand, founding editor of Design Observer; and Peter Mendelsund, associate art director of Alfred A. Knopf Books chose 50 outstanding books and 50 exceptional covers.
PS New York
love this shot #straitsquay #penang #heritagetrail #holiday #building #design #decor #architecture… http://t.co/fAKufGD6eI
22 minutes ago
RePiu_Lighting (Re+ SustainableLight)
"#Simplicity, carried to the extreme, becomes #elegance" (Jon #Franklin) http://t.co/CvIiuctc8V #repiu #light #design #ispiration #emotion
23 minutes ago
InsideDesigns5 (Wendy Wright)
Can Music Save the World? http://t.co/XqB9cIVxqA #Design
Rad Designer Alert: Misha Kahn
October 17, 2014