In this interview, Kelly Stevens, Southwest regional art director at Whole Foods Market, discusses her dynamic role at the natural and organic food store chain. Sharing anecdotes and stories, Stevens offers insights into the day-to-day responsibilities, challenges and rewards of her in-house work. 

At Pentagram Julia Hoffmann designed for renowned clients including The Metropolitan Opera in New York. Then as art director for Crispin Porter + Bogusky, she worked for powerhouses like Burger King. Still, since joining MoMA in 2008, she believes that “in-house design studios are the future of successful branding.” In this interview, learn why.

For decades designers have tried to convince clients and the world at large that design is central to our endeavors. Based on the coverage of Steve Jobs’ death, Caplan concludes that maybe the message has been getting through.

Known for his cultural commentary, Douglas Coupland trained as a sculptor and designer. Heller inquires about the novelist's latest frontier: fashion.

Collins reflects on the gift of observation and becoming aware of design’s daily presence while coping with the illness, and loss, of a loved one.

How do designers tell stories and create experiences with fragrance? Girvin meditates on the power of scent.