Community-Designed Grocery Store Vision
Community-Designed Grocery Store Vision was a finalist for the 2013 Design Ignites Change | AIGA Professional Fellowship
Location: Chicago, Illinois
About the project
Countless neighborhoods lack access to high-quality food, face high unemployment and a disconnection between local businesses and residents. There are no real opportunities to invest in one’s immediate neighborhood, let alone receive investment from outsiders.
By surveying the hyper-local communities, the Community-Designed Grocery Store Vision project by RESUSstudio seeks to incite in residents a vision of a community-driven grocery store that not only provides high quality food and produce, but also gives back to the community itself. Starting with three Chicago neighborhoods as a case study, the project aims to explore how to improve the relationship of a grocery store to its community.
After deploying a comprehensive local survey, the project will create and visually summarize the unique vitals of a community—residents’ habits, its buying power and its distinct conditions. This will offer an empowering sense of identity and a vision of a community asset—a grocery store—that residents can support and be proud of.